Beats Electronics has become the brand of choice for headphones and speakers in both the music and sports world, just five years after its launch. The teams will be getting to know each other better in the weeks ahead, and we are very excited about the possibilities for the future. The Beats Music team will report to Eddy. The addition of Beats will make our incredible iTunes lineup even better, extending the emotional connection our customers have with music. Both Apple and Beats believe that a great music service requires a strong editorial and curation team, and we will continue to expand what we do in those areas. We think it’s the first subscription service to really get it right. Beats Music was built with deep respect for both artists and fans. He has produced or collaborated with some of the most popular artists in history, and been an important contributor to the success of the iTunes Store. Jimmy has been on the cutting edge of innovation in the music industry for decades, including as a key partner for Apple in the launch of the iTunes Music Store more than ten years ago. Dre will join Apple, along with their team of employees. Beats co-founders and music industry pioneers Jimmy Iovine and Dr. That’s why we have kept investing in music and why we’re bringing together these extraordinary teams - so we can continue to create the most innovative music products and services in the world. Music holds a special place in our hearts at Apple, and we know that we can make an even bigger contribution to something that is so important to our society. That remains important to us today, but we also bring music to hundreds of millions of customers with iTunes, which is at the forefront of the digital music revolution. Apple’s history in music began with selling Macs to musicians. It brings people together and transcends the limits of spoken language. Music has the power to inspire us, to comfort us, and to send our emotions soaring. Music is an important part of our lives and our culture. Bringing our companies together paves the way for amazing developments which our customers will love. On Twitter, Facebook, Google News, and Instagram.Team, This afternoon we announced that Apple is acquiring Beats Music and Beats Electronics, two fast-growing businesses which complement our product line and will help extend the Apple ecosystem in the future. Our profound gratitude is with those on the front lines of confronting this public health emergency.įollow HT Tech for the latest tech news and reviews, also keep up with us Our first priority - now and always - is the health and safety of our employees, supply chain partners, customers, and the communities in which we operate. Apple is fundamentally strong, and this disruption to our business is only temporary. Outside of China, customer demand across our product and service categories has been strong to date and in line with our expectations. This afternoon, I shared this update with our community of shareholders and investors to note that we do not expect to meet the revenue guidance we provided for the March quarter. I also want to recognize the many people across our teams who have been working around the clock to manage Apple's global COVID-19 response with diligence and thoughtfulness.Ĭorporate offices and contact centers have reopened across China, and our stores are starting to reopen, but we are experiencing a slower return to normal conditions than we had anticipated. Our paramount concern is with the people who make up Apple's community of employees, partners, customers, and suppliers in China. Today, we more than doubled our donation to support the historic and global health response. The response to COVID-19 has touched the lives of so many in the Apple family, and I want to thank everyone for their dedication, empathy, understanding, and care.
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